By all accounts, The Next Big Thing In Tech is supposed to be geolocation. Lots of businesses now offer special deals when you check in and yesterday Facebook announced a whole slew of deals for users on their Facebook Places location services. But a new study says that only 4 percent of online Americans are doing this stuff. So far.

"This is kind of the 'next step' in the evolution of the social web," Senior Research Specialist Aaron Smith said. "We've gone from sharing what we're doing right now to sharing where we are right now--and not only sharing that but sharing it in real time and being able to see where our friends are in relation to us." You can listen to the full interview here.

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