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Research On Technology User Types

Technology users can be sorted based on their assets, actions, and attitudes toward how tech gadgets fit into their lives. Take our quiz to see where you fit in our typology.

All Research: Technology User Types

2009

2008

  • Commentary

    User attitudes vary about broken - and healthy - technologies

    While in a recent report we discussed the malaise of some users when their technology fails, we have found in previous reports that negative feelings are not isolated to broken gadgets - some users are reluctant to engage even with healthy technology...

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  • Media Mention

    How do you turn that thing on?

    Nov 17, 2008

    "Despite the dizzying array of new tech gadgets on the market, many break down frequently and are still maddeningly difficult to use, a new survey suggests.

    Nearly half of technology users need help from friends or professionals to set up a new electr...

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  • Media Mention

    Gadget survey finds many bugs can't be fixed

    Nov 17, 2008

    "Gadget makers love to sell us on all the things their devices can do, whether it's letting us chat with distant friends at any time or watch movies on our commute. But can anyone fix this stuff when it breaks?

    That's a question raised by the Pew Inte...

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  • Report

    When Technology Fails

    Half (48%) of tech users need help from others in getting new devices and services to work, and many experience tech outages when there is a glitch with their home internet connection, computer, or cell phone. Coping with these failures is a hassle f...

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    More in: Technology User Types, Broadband

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DATA POINT

88%

of American adults have a cell phone

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Copyright 2013

The Pew Research Center's Internet & American Life Project is one of seven projects that make up the Pew Research Center. The Center is supported by The Pew Charitable Trust.